8th International Conference on Digital Transformations in Business: AI, Sustainability and Economic Resilience
ASSSAICON-2024

Conference Tracks

Track 1: Marketing

  1. AI in Marketing and Consumer Behavior Analysis
  2. Digital Marketing Strategies
  3. Personalization and Customer Experience
  4. Social Media and Influencer Marketing
  5. Content Marketing and SEO
  6. Marketing Analytics and ROI

Track 2: Human Resource

  1. AI in Talent Acquisition and Management
  2. Employee Engagement and Gamification
  3. Remote Work and Digital Collaboration
  4. Learning and Development in the Digital Age
  5. Workforce Analytics
  6. Diversity, Equity, and Inclusion

Track 3: Systems and Data Analytics

  1. AI in Predictive Analytics and Decision Making
  2. Machine Learning Applications in Business
  3. AI-Driven Customer Service and Experience
  4. Automation and Robotics in Business Operations
  5. Ethical Considerations and Responsible AI Use
  6. AI for Circular Economy
  7. Cognitive AI in Decision-Making
  8. Cases on AI and Gen AI
  9. Blockchain IoT

Track 4: Operations and General Management

  1. Digital Transformation Roadmaps
  2. Leadership in the Digital Age
  3. Innovation Management
  4. Change Management
  5. Corporate Strategy and Digital Disruption
  6. Globalization and Digital Business
  7. Economic Sustainability and Resilience
  8. Strategic Innovation Management
  9. Innovation and Strategic Resilience
  10. Building Robust Economies for a Sustainable Future

Track 5: Finance

  1. Fintech and Financial Innovation
  2. Blockchain and Cryptocurrencies
  3. Financial Analytics and Modeling
  4. Risk Management and Cybersecurity
  5. Digital Payment Systems
  6. Sustainable Finance and Green Finance
  7. Islamic Banking & Finance, and Behavioural Finance

Track 6: Logistics and Supply Chain Management

  1. Emerging Technologies and Supply Chain
  2. Supply Chain 4.0
  3. Smart Logistics
  4. Green Logistics
  5. Sustainable Sourcing and Procurement
  6. Crisis Management

Track 7: Case Study

  1. Success Stories of Digital Transformation
  2. Sustainability in Action
  3. Resilience in Practice
  4. AI in Real World Applications
  5. Lessons Learned from Failure
  6. Collaborative Initiatives

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